Anok Yai dares to wear shorts and a cropped jacket in the snow for Rhode Island.
Anok Yai is showcasing Rhode's winter campaign by sporting micro shorts and a cropped jacket while skiing confidently against a mountain backdrop.
The visuals feature Yai in sleek snow gear paired with statement sunglasses and ski boots, effortlessly balancing performance and style.
The campaign, named "Sugarmint Summit," highlights Rhode's Peptide Lip Boost in the Sugarmint shade, along with "Anok's Edit," a selection of her favorite skincare essentials to be launched on February 9 at 9 a.m. PT on the brand's official website.
Rhode's campaign juxtaposes luxury beauty in an alpine setting, emphasizing contrast, icy landscapes, glowing skin, and bold styling, anchored by Anok Yai's strong presence.
This winter beauty moment captured in the campaign exudes a daring, modern, and effortlessly cool vibe.
Source: thefashionSpot.